MGCOMM A2P Messaging Capabilities
- Customizable Delivery Settings
Services have different requirements on message delivery: while bus tickets and time critical alerts need to reach their recipients as soon as possible, advertisements and weather updates are typically less urgent. MGCOMM A2P Messaging enables delivery settings to be configured per service, allowing operators to charge a premium for customers with a need for aggressive retry schemes. Each enterprise customers can be offered a transparent service with pre-defined service levels.
- Flexible End-User Interaction
MGCOMM A2P Messaging includes error-based notifications that enable operators to define failure-specific messages toward end users. Messages can be used to provide reason for service denial, detailed information on service unavailability, retrials of requests etc.
- Prepared for International Use
To support international SMS delivery, MGCOMM A2P Messaging supports international character sets in addresses and message body, as well as regional time zone stamps.
- Control of Enterprise Messaging
MGCOMM A2P Messaging supports traffic load control at different levels: SMS node, SMPP and originating address level. This optimizes resource usage, minimizes unnecessary message storage, and protects the network from accidental and deliberate misuse.
MGCOMM A2P Messaging is optimized for A2P traffic with its characteristic high peaks. By offloading traffic from legacy SMSCs, capacity is increased for A2P and P2P traffic, securing that P2P traffic is not affected by high enterprise messaging loads.
- Virtual SMSC Functionality
MGCOMM A2P Messaging allows operators to consolidate SMS operations for multiple countries in one messaging node, simplifying the management of multinational enterprise customers while reducing capital and operational expenditure.
MGCOMM A2P Messaging is designed to handle enterprise messaging traffic over a large number of SMSCs from one centralized point of integration. The platform supports integration via all major protocols.
- Delivery settings customizable per customer application such as different retry schedules
- Customizable error-based notifications in case of delivery failure
- Supports international alphanumeric sources and destinations
- Support for multiple networks, acting as several virtual SMS nodes
- Throttling is provided for load protection and to enforce Service Level Agreements towards application providers
- Support of industry standard protocols such as SMPP, CIMD2, HTTP and SMTP
- Centralized provisioning via graphical user interface
- Load balancing between SMSCs based on e.g. destination number, round robin